Toyota Motor Corporation brands

Toyota, Lexus win big in 2015 Vincentric Best Value in Canada Awards

August 13th 2015 | Benjamin Yong
scion toyota lexus
These Toyota Motor Corporation brands ranked number one across 14 different categories in the 2015 Vincentric Best Value in Canada Awards.


The results are in — automotive data cruncher Vincentric announced their 2015 Best Value in Canada Awards and brand mates Toyota, Lexus and Scion came away big winners. The former two received recognition for being the best passenger vehicle and luxury brands, as well as for several individual models.

It wasn’t just a Toyota Motor Corporation show, though, as other companies including members of the Volkswagen Group and Mazda also garnered prizes in multiple categories. The awards cover virtually all the vehicle classes from micro cars to mid-size hybrid sedans to premium large SUVs.

Vincentric Best Value in Canada Award

Several auto manufacturers had award winning vehicles across many vehicle segments," said Vincentric president David Wurster. “Manufacturers are increasingly monitoring and managing total cost of ownership to better compete with their rivals while offering significant choices and value for consumers.”

In order to determine best value, Vincentric measured cost-of-ownership by looking at the following eight factors: depreciation, fees and taxes, financing, fuel, insurance, maintenance, opportunity cost and repairs. Winning entries were lower to own and operate than expected, taking into account their respective market segments and MSRP. Models were evaluated in all 10 Canadian provinces and the Northwest Territories.

Here are some of this year’s award recipients:

Passenger cars

2015 Scion iQ

Scion iQ

Segment: micro

Price: $17,260

Accolades: winner for the third consecutive year, lowest operating costs in its class

Mazda3

Segment: compact hatchback

Price: $17,695

Accolades: winner for the second consecutive year, best fuel economy and lowest total cost of ownership in its class

Toyota Prius

Segment: compact hybrid
Price: $26,305

Accolades: winner for the third consecutive year, best fuel economy and lowest operating costs in its class

Audi A3

Segment: premium compact sedan

Price: $31,100

Accolades: winner for the second consecutive year, best fuel economy and lowest operating costs in its class

Lexus CT 200h

Price: $31,300

Segment: premium compact hybrid

Accolades: first-time winner in inaugural segment, best fuel economy and lowest total cost of ownership in its class

Honda Odyssey

Crossovers, SUVs and vans

Honda CR-V

Price: $25,990

Segment: mid-level compact crossover

Accolades: winner for the fourth consecutive year, best fuel economy and lowest operating costs in its class

Toyota Sequoia

Price: $54,535          

Segment: large SUV

Accolades: winner for the fourth consecutive year, lowest fixed costs in its class

Honda Odyssey

Price: $30,350

Segment: minivan

Accolades: winner for the third consecutive year, best fuel economy and lowest total cost of ownership in its class

Toyota Tacoma

Pickup trucks

Toyota Tacoma

Price: $24,285

Segment: mid-size pickup

Accolades: winner for the fourth consecutive year, lowest total cost of ownership and lowest maintenance costs in its class

About the Author

Benjamin Yong is a freelance journalist and communications professional living in Richmond, B.C. He is often found writing about cars and the auto industry, amongst other things, or driving around in his work-in-progress 1990 Mazda MX-5.

Twitter: @b_yong
Instagram: @popuplights